Clean, minimal design
Keep the focus on your products and messaging with Motion’s clean and minimal design style.
Big, beautiful imagery
Large edge-to-edge photos, animations, video, and slideshows let your imagery shine.
One of the most effective ways to differentiate your brand is through typography and we’ve designed Motion with large, simple typography that will put your style front and center.
Optimized for readability
Smooth, subtle overlays and gradients help keep your text readable when placed over photography.
Compact mobile design
Mobile users have less patience for scrolling so we’ve kept the mobile design as compact as possible, with simple expandable areas for those that want more.
Designed for smooth animation
Motion is designed from start to finish to smoothly and elegantly animate your content into view. Choose from our animation types to see what best fits your brand or disable them altogether.
Animate between pages for a more seamless shopping experience.
Our Fading Image Hero section lets you create a unique animated slideshow that combines beautiful imagery and bold statements.
.MP4, YouTube and Vimeo support
Supports all major video formats for flawless high quality video across your store. We recommend .MP4 or YouTube.
Take your brand to the next level with autoplaying high quality video built into two different sections on your homepage. Your videos will be just as beautiful on mobile as they are on desktop.
Include a full click-to-play video player with video controls and audio right on your homepage.
Bring the runway to the screen by showing autoplaying product videos right inline with the rest of your product images.
Three hero sections
Large video, a slideshow, and an animated bold statement section can all be used interchangeably throughout your homepage depending on your current promotions.
A beautiful collection grid showcases all your collections and an additional section can highlight a single collection by automatically showcasing the products within it.
Full single product section
Showcase a product for purchase right from the homepage, complete with reviews, video and any other extra tabs you have set up.
Full-width images, video and text
Showcase a large photo or video of your products and provide a perfectly readable description, link or callout right on top of it.
Everything else and more
Blog posts, Instagram feed, testimonials, maps, text columns, and a custom layout builder.
Subcollection quick links (NEW)
Quickly browse between customizable tags or subcollections without ever leaving the page with our collection quick links feature. Watch the video
Large image banner
Show an optional big, beautiful banner across the top of your collection pages.
Image switching on hover
Customers can quickly see a second product image by hovering their mouse over a product.
Let customers see what colors are available for a product with either a solid color or a textured image.
Choose how many products you want to show per row and Motion will arrange them for you.
See Conversion Features for quick shop and more.
Show autoplaying product videos inline with the rest of your product images. Mobile-friendly with support for YouTube, .MP4 and Vimeo.
Additional sections (NEW)
Tell your brand's story or promote other products or pages right on your product page with 7 modular sections on our new product.sections template.
Adjust the size of your product images and product description to match the size of your products.
Mobile-friendly zoom (NEW)
Customers can quickly look closer at a product image in our new thumb-friendly zoom popup.
Let customers choose their color variant by showing either a solid color or a textured image swatch.
Large image callouts at the end of your product page help prevent churn by enticing customers to return to a collection or navigate to the next product.
Showcase related products from the same collection below your featured product or from a custom collection of related products below your featured product.
See Conversion Features for review integration and more.
Quickly look at a product’s complete details page while browsing a collection, homepage, or related products.
Encourage quick checkout and continued shopping by never making customers leave the product page.
One click seamless integration of Shopify’s Product Reviews app, built right into the theme as a tab on product pages.
Address crucial pre-purchase questions by adding text in a tab to all product pages (ex: shipping rates, return policies) or by adding tabs to specific product pages through utility tags
Product question form
Let customers ask questions when and where they occur by adding a contact form in a tab on your product pages.
FAQ template (NEW)
Answer common questions of any length on our expandable frequently asked questions page template.
Landing page with sections (NEW)
Create an engaging landing page using the 10 modular sections on our new page.sections template.
Collect customer contact information by offering them promotions in a popup. Set a delay so that the popup doesn’t interrupt their experience.
Collect email addresses and provide an enticing message sitewide on your footer.
Market to your customers on our beautiful staggered blog design. Articles have been optimized for readability and easy commenting.
Show off your latest photos from your Instagram account. Photos link directly into the app where customers can like and follow you.